by Chris West | 01st Aug 2020
Christie’s Industry: Luxury Size: Global Challenge: Develop a brand voice and align different internal departments. Results:1 voice created 50+ leaders aligned12 weeks to complete Tell me more Working with the world’s most prestigious auction house Verbal...
by Chris West | 01st Aug 2020
Portas Industry: Consulting Size: SME Challenge: Make the team’s intuition a marketable feature. Results:2 weeks: 2 big pitches won. Tell me more How do you stand up for intuition? Who wants to be a highly intuitive, creative person in a world of ROI, EBITDA and...
by Chris West | 01st Aug 2020
theMakings Industry: Professional Services Size: Start-up Challenge: Create a brand tone of voice to overcome a sceptical market. Results: 10 weeks to create the Value Proposition4 weeks to develop the Brand Tone of Voice1 delighted Founder Tell me more How do...
by Chris West | 01st Aug 2020
Digital Agency: Aligning the stories of the CEO, the European Creative Industry: Digital Size: Mid-tier Challenge: Train non-writers to write more effectively for awards and pitches. Results:2nd biggest piece of business in their history won at pitch. Tell me more We...
by Chris West | 01st Aug 2020
Christie’s: International Real Estate Industry: Real Estate Size: Global Challenge: Create a unique value proposition. Results:$10,000 average starting price for the properties. Tell me more In 2010, Christie’s was rejuventating its real estate business. The...