The best kind of copywriter training?
Smart teams need nourishing. And we all want the best kind of training. Whether that’s general training or copywriter training. But what if we don’t have all the training budget we want? Buying someone in your department a book often does a lot of the same...Easiest way to get your team to follow guidelines?
Most CEOs now spend more than £100,000 creating their brand guidelines. Is the price justified? Do guidelines get followed? In our experience, yes. But ‘only just’. And not without some pain: Sometimes the work isn’t quite...Protected: A Vision and manifesto for Hunter Boot relaunch
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